Crafting copy that captures your voice

Your brand essence in your words

Let your customers know the value you can add to their businesses
Copy Editing

Revision of your existing copy to make sure it’s structured, targeted and on-brand

Content Creation

New content to increase awareness, promote your brand and grow your customer base


Development of a narrative that communicates your brand essence in a captivating story

Content Audit

Comprehensive analysis of your existing content to identify key areas requiring optimization


Why I'm the guy to help you transform your copy
My story

After completing my degree in English and Creative Writing, I entered the mysterious world of persuasive writing. Now, 8 years later I’m still fascinated by psychology, the craft of writing, the science of persuasion and by connecting with people through the written word. I’ve had the honour of representing South Africa as a marathon kayaker, I’m a creative writer with big ideas and I live for music.

  • Client diversity

    Coaches, entrepreneurs, small businesses and conversion optimisation agencies.

  • 8 Years' Experience

    Expertise in industries including tech, sport, coaching, spirits, entrepreneurship & education.

  • Literature degree

    Excellent creative writing skills compliment my command of persuasion and the science of copywriting.

James Longley


View the 4 options below or contact me with your specific requirements

Copy Editing

Revisions to your existing copy


  • Your copy may just need a little refining and polishing before it heads out into the world. I’ll make sure it’s good to go.
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Content Creation

Targeted, on-brand content


  • Communicating your value and how you’re different isn’t easy, but it is essential. I’ll do just that - in your voice.
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Brand narrative


  • Your copy narrative is key to engaging your customers and creating a loyal following. I'll develop it for you.
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Content Audit

Analysis of your existing content


  • Content analysis lets me discover where your copy is coming up short - and how I can fix it for you.
Find out more


What clients say about working with me

Get in touch

Contact me to discuss your project